## Cookies and Privacy

### RevenueHero

- **Name**: RH_FORM_ID  
  **Description**: Store a unique form identifier to load and submit RevenueHero meeting scheduler forms correctly across the site.  
  **Type**: Local Storage  
  **Retention**: persistent

- **Name**: RH_SHOW_LOADER  
  **Description**: Store a flag indicating whether to show or hide the RevenueHero scheduling loader widget to the current visitor.  
  **Type**: Local Storage  
  **Retention**: persistent

### Google

- **Name**: __Secure-YNID  
  **Description**: It's a YouTube cookie used to enhance user experience by storing video player preferences and aiding in secure log-ins and spam detection.  
  **Type**: Cookie  
  **Retention**: 180 days

- **Name**: _cfuvid  
  **Description**: Rate Limiting - distinguishes individual users behind shared IP addresses.  
  **Type**: Cookie  
  **Retention**: Session

### YouTube

- **Name**: VISITOR_PRIVACY_METADATA  
  **Description**: Stores visitor privacy settings and consent information for personalized advertising.  
  **Type**: Cookie  
  **Retention**: 5 months

- **Name**: YSC  
  **Description**: Used to track user interactions and measure advertising effectiveness for embedded videos.  
  **Type**: Cookie  
  **Retention**: Session

### dreamdata.cloud

- **Name**: dd_anonymous_id  
  **Description**: Assign a unique anonymous identifier to a visitor to track their interactions across multiple sessions on the website and its subdomains for analytics.  
  **Type**: Local Storage  
  **Retention**: 1 year

### HubSpot

- **Name**: __hssc  
  **Description**: Used for website analytics to track session data.  
  **Type**: Cookie  
  **Retention**: 30 minutes

### Google Analytics

- **Name**: _ga_HX9TZKCPMD  
  **Description**: Used by Google Analytics 4 to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit.  
  **Type**: Cookie  
  **Retention**: 2 years

### Clarity

- **Name**: _clsk  
  **Description**: Used by Microsoft Clarity to connect multiple page views by a user into a single Clarity session recording.  
  **Type**: Cookie  
  **Retention**: Session

### Marketing

- **Name**: __Secure-ROLLOUT_TOKEN  
  **Description**: Registers a unique ID to keep statistics of what videos from YouTube the user has seen.  
  **Type**: Cookie  
  **Retention**: 180 days

### Meta

- **Name**: _fbp  
  **Description**: Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.  
  **Type**: Cookie  
  **Retention**: 3 months

### Personalization

- **Description**: Remembers your preferences and provides enhanced features.